Build Your Practice: A Roadmap to Effective, Ethical Business Development
September 2014
Build Your Practice: A Roadmap to Effective, Ethical Business Development
Featuring Nationally Known Speaker Roy S. Ginsburg, J.D.
Program Description
Attracting new clients in an unstable, competitive environment is more difficult than ever. This practical multi-media seminar delivers proven methods to build your practice within professional and ethical parameters.
You'll learn how to:
- Identify the best ways to connect with potential clients and referral sources
- Maximize networking within your comfort areas
- Create higher visibility for your practice
- Spend your marketing and advertising dollars wisely
- Develop your practice with the bounds of the ethics rules.
Morning Program Course Outline
- The Power of Relationships
- A Short History of Legal Marketing - Bates to the present
- Don't Cross the Line - What is considered "false and misleading" under Rule 7.1?
- Networking for Potential Clients and Referral Sources - Where and how to do it comfortably and ethically (Rule 7.3)
- "Take Me Out to the Ballgame" - Client entertainment (Rule 7.2)
- Marketing Online and Social Networking (Rules 7.1-7.4)
- Get Your Show on the Road - speaking and writing (Rules 7.1-7.3)
- Advertising Do's & Don'ts (Rules 7.1-7.2)
- "You've Got Mail" - Direct mail marketing (Rule 7.3)
- Everything You Ever Wanted to Know About Referral Fees (Rules 1.5, 5.4 and 7.2)
Program Agenda
8:30 am
Registration
9:00 am - 12:00 pm
Program
10:30 - 10:45 am
Morning Break
12:00 pm
Adjourn
Location Information
CLECI Large Classroom
1900 Grant Street, Suite 300
Denver, CO 80203
Get directions
1900 Grant Street, Suite 300
Denver, CO 80203
Registration Fees
| Non-Member | $209.00 |
| CBA Member | $169.00 |
| CBA Young Lawyers Division Member | $99.00 |
| Legal Support Staff | $99.00 |
| CLEACCESSPASS---ELITE Pass Holder | $0.00 |
- General Credits: 3.00
- Ethics Credits: 3.00
- EDI Credits:
To join the CBA or add a Section to your membership click
Sponsor Information
- Identify the best ways to connect with potential clients and referral sources
- Maximize networking within your comfort areas
- Create higher visibility for your practice
- Spend your marketing and advertising dollars wisely
- Develop your practice with the bounds of the ethics rules.