Advertising Law in 2011
September 2011
Advertising Law in 2011
On September 9th, the Colorado Bar Association CLE will bring you legal professionals from the Federal Trade Commission and the Colorado Attorney General's Office, nationally known private practitioners, and national business experts who will join together in Denver for this 2011 Advertising Law workshop about complying with truth-in-advertising laws. No other program in the State will offer you the in-depth, comprehensive approach that this CBA/CLE seminar with its distinguished faculty of experts is guaranteed to do. Mark your calendar today for this excellent program. We all look forward to seeing you on September 9!
Program Highlights
-Priorities from the Colorado Attorney General's Office
-FTC Update
-Substantiating Advertising Claims, including Health Claims and Green Guides
-Update on the Use of Social Media for Advertising, including FTC Endorsement Guides and Other Forms of Promotion
-Copyright and Trademark Primer for Non-IP Attorneys
-Competitive Issues, Including the Lanham Act and the National Advertising Division
Agenda
8:30 - 9:00 am
Registration and Continental Breakfast
9:00 - 9:50 am
Priorities from the Colorado Attorney General's Office
Presented by Jan M. Zavislan, Deputy Attorney General, Consumer Protection
Section, Colorado Attorney General's Office
9:50 - 10:05 am
Networking Break
10:05 - 10:55 am
FTC Update
Presented by Lesley Anne Fair, Senior Attorney, Bureau of Consumer Protection, Federal Trade Commission
10:55 am - 12:00 pm
Substantiating Advertising Claims, Including Health Claims and Green Guides
Presented by Jason Sapsin, Of Counsel, Polsinelli Shughart PC, Justin Prochnow,
Shareholder, Greenberg Traurig LLP and John Villafranco, Partner, Kelley Drye &
Warren LLP
12:00 - 1:15 pm
Lunch on Your Own
1:15 - 2:05 pm
Update on the Use of Social Media for Advertising, Including FTC Endorsement
Guides, and Other Forms of Promotion
Presented by Edward Chansky, Shareholder, Greenberg Traurig LLP and John E. Villafranco, Partner, Kelley Drye & Warren LLP
2:05 - 2:55 pm
Copyright and Trademark Primer for Non-IP Attorneys
Presented by Scott R. Bialecki, Partner, Holme Roberts & Owen LLP
2:55 - 3:10 pm
Networking Break
3:10 - 4:15 pm
Competitive Issues, Including the Lanham Act and National Advertising Division
Presented by David G. Mallen, Deputy Director for Legal Affairs, National Advertising Division, Council of Better Business Bureaus and Amy Ralph Mudge, Counsel, Arnold & Porter LLP
4:15 pm
Adjourn
Chair and Moderator
Claude C. Wild III, Counsel
Greenberg Traurig LLP
Denver, CO
Faculty
Scott R. Bialecki, Partner
Holme Roberts & Owen LLP
Denver, CO
Edward Chansky, Shareholder
Greenberg Traurig LLP
Las Vegas, NV
Lesley Anne Fair
Senior Attorney
Bureau of Consumer Protection
Federal Trade Commission
Washington, D.C.
David G. Mallen
Deputy Director for Legal Affairs
National Advertising Division
Council of Better Business Bureaus
New York, NY
Amy Ralph Mudge, Counsel
Arnold & Porter LLP
Washington, D.C.
Justin J. Prochnow, Shareholder
Greenberg Traurig LLP
Denver, CO
Jason Sapsin, Of Counsel
Polsinelli Shughart PC
Denver, CO
John E. Villafranco, Partner
Kelley Drye & Warren LLP
Washington, D.C.
Jan M. Zavislan
Deputy Attorney General
Consumer Protection Section
Colorado Attorney General's Office
Denver, CO
Video Replays: October 5, 2011
Denver: CLE Classroom, 1900 Grand Street, Suite 300
Grand Junction: 1250 East Sherwood Drive
Colorado Springs: 421 South Tejon Street, Suite 100
Location Information
CLECI Large Classroom
1900 Grant Street, Suite 300
Denver, CO 80203
Get directions
1900 Grant Street, Suite 300
Denver, CO 80203
Registration Fees
Non Member | $339.00 |
CBA | $289.00 |
COMLAW | $259.00 |
CORP | $259.00 |
Non Member | $239.00 |
Non Member | $239.00 |
New Lawyer | $239.00 |
CBA | $239.00 |
- General Credits: 7.00
- Ethics Credits:
- EDI Credits:
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