Ethically Inspired Marketing: The Boundaries of Chasing Success Out of Stock
Featuring Nationally Known Speaker Stuart Teicher, Esq.
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September 2016
Ethically Inspired Marketing: The Boundaries of Chasing Success
Featuring Nationally Known Speaker Stuart Teicher, Esq.
Program Description
Every lawyer wants to have a great career, but only a few can transcend modest success and become a "rock-star lawyer." In this program, Stuart Teicher explains how you can rise to the top by following a new paradigm he calls, "Ethically Inspired Marketing," a concept based firmly in the rules of professional conduct. Since every push toward greatness has its limitation, Stuart will also educate us about the boundaries of chasing success.
AGENDA:
8:30 am – 9:00 am - Registration and Continental Breakfast
9:00 am – 12:15 pm (There will be a 15 minute morning break)
• How concepts of professionalism and ethics are used as tools to achieve greatness
-How Starbucks™ philosophy is really grounded in attorney ethics – understanding the new paradigm of "Ethically Inspired Marketing"
-Rules 1.1, 1.3, 1.4, 6.1, 3.4, and 4.3
• Learning Your Limits: a case study exploring the boundaries of chasing success – the ethical lapses of rock start layers like F. Lee Bailey and John Edwards
-The Rise: understanding the direction from the rules about how to excel: Rules 1.1, 1.3, and 1.4
-The Fall: exploring where these rock star lawyers faltered
- Rule 1.8 – personal conflicts
- Rule 3.3 – candor to the tribunal
- Rule 1.15 – appropriate handling of other people's property
- The Anti-Bullying Rules of 3.4 and 4.3
• 10 Ethical Concerns with LinkedIn™
Lots of lawyers are using LinkedIn™ for business purposes and for self-promotional reasons. In this session, we will explore the latest key ethical concerns that every lawyer should know about, regardless of practice area. Rules will include:
- Self-promotional concerns of 7.1 and 7.2,
- Confidentiality 1.6,
- Competence 1.1, and more.
12:15 pm - Adjourn
- CLE Pass Price *FREE! - exclusions may apply
- Standard Price $209.00 USD
- Member Price $189.00 USD
- General Credits 3.00
- Ethics Credits 3.00
- EDI Credits