Lorena . Torres Ostos

Core Branding, LLC

Lorena Torres Ostos is a global business leader and licensing strategist with a career spanning luxury, finance, and entertainment. She began her career with Louis Vuitton in Mexico, helping open retail and wholesale distribution, before moving into financial services with American Express, where she managed the consumer card portfolio and played a key role in launching the iconic Centurion Card. She later became Managing Director for Burberry, overseeing operations across Mexico, Florida, and Texas. Driven by an entrepreneurial spirit, Lorena went on to found Leo BMS, a licensing agency that negotiated all licensing deals for Disney’s young adult segment in Latin America. Today, she represents Warner Music, Seminal, and ArtiStory, helping brands expand through thoughtful licensing and cultural partnerships. What defines her work is not just her business acumen but her belief in the power of brands, culture, and storytelling to connect with people. She is passionate about building partnerships that are commercially successful, culturally respectful, and sustainable for the long term. Lorena Torres is a global business leader and licensing strategist with experience in luxury, finance, and entertainment sectors. She has worked with Louis Vuitton, American Express, Burberry, and now represents Warner Music, Seminal, and ArtiStory. Her work focuses on brand growth through licensing, cultural partnerships, and storytelling, emphasizing long-term, respectful collaborations.

 

(09/25)