LIVE REPLAY: Lawyer Marketing: An Ethics Guide
June 2012
LIVE REPLAY: Lawyer Marketing: An Ethics Guide
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Teleseminars are midday continuing legal education conferences broadcast over the telephone. From the convenience of your office or home, you are able to dial into an 800 number, and hear nationally recognized practice leaders speak on important issues in the law. You are also able to ask them your
How to Register
For course details or to register online, go to course of interest link above.
There are 2 easy ways to register:
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2. Or REGISTER ONLINE NOW by using the corresponding course links above.
Program Description:
Attorney marketing ranges from calling or emailing members of a fraternal association or a church to see if they need legal service to describing your areas of practice and expertise on your firm's web site. It also encompasses the names you choose to list in your law firm's name, including the surnames of deceased or departed partners, to associating with or establishing a referral relationship with another firm. As law practice technology becomes more pervasive and attorney ethics rules governing marketing struggle to adapt, all of these and other forms of attorney marketing activities becomes fraught with potential ethical pitfalls. This program will examine the range of attorney marketing activities, identify ethics issues and areas of common bar complaints, and discuss best practices for avoiding liability.
- Ethical issues in range of attorney marketing activities
- Ethics issues in descriptions of areas of practice and claims of expertise
- Permissible uses of past successes, honorary titles, depictions, and claims of quality of legal service
- Risks of associating with other law firms and referral relationships
- Solicitation of clients through phone calls, direct mail, or email
- Special web site advertising issues
- Law firm name issues, including use of names of departed or deceased partners
Faculty:
Thomas E. Spahn is a partner in the McLean, Virginia office of McGuireWoods, LLP, where he has a broad complex commercial, business and securities litigation practice. He also has a substantial practice advising businesses on properly creating and preserving the attorney-client privilege and work product protections. For more than 20 years he has lectured extensively on legal ethics and professionalism and has written “The Attorney-Client Privilege and the Work Product Doctrine: A Practitioner's Guide,” a 750 page treatise published by the Virginia Law Foundation. Mr. Spahn has served as member of the ABA Standing Committee on Ethics and Professional Responsibility and as a member of the Virginia State Bar's Legal Ethics Committee. He received his B.A., magna cum laude, from Yale University and his J.D. from Yale Law School.
Registration Fees
| Non Member | $109.00 |
| CBA | $89.00 |
| CLEACCESSPASS | $0.00 |
- General Credits: 1.00
- Ethics Credits: 1.00
- EDI Credits:
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